Burberry's certainly not the first label to foray into the superluxe arena - any exotic-skinned bag is sure to be massively expensive, and it's no secret that the aligator and croc versions of the Birkin, the B, and Coach's Bleeker all start at $20,000 a pop. What's shocking to me is that there seems to be such a demand for them. I mean, I'd always figured that they were just showpieces that labels released more for marketing purposes than anything else, with maybe a handful of buyers around the world - kind of like the $160 sandwich launched by Selfridges a few years back. But waiting lists and trunk shows? If this is, in fact, a publicity stunt, these PRs obviously have way too much time on their hands...
Is it just me, or would anyone else absolutely refuse to pay $20,000 for a bag - even if they had all the money in the world?
1 comment:
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